Eugene Soh

phone: +65 9025 6421



Eugene Soh a.k.a. DUDE is a tech artist. He is the founder of Dude Studios (, a creative tech studio focusing on Virtual Reality (VR) and Augmented Reality, and Mind Palace (, a social enterprise that uses VR to help dementia patients and nursing home residents revisit fond places and explore the world from the comfort and safety of their chairs, keeping their minds active and slowing the effects of dementia.
He grew up as a self-taught computer programmer, tinkering with the latest fun technology when he accidentally became an artist after his photographic piece, contextualizing Da Vinci’s Last Supper in a local hawker centre setting, went viral on social media in 2012. That discovery, with its tongue-in-cheek commentary on contemporary life in Singapore, catapulted him into the art world. Many awards and exhibitions later, he hasn’t stopped creating and tinkering.

He explains his ‘accident’ in his TEDx talk here

Recent Clients: 


Abacus Capital Calendar 2015:

Written in Abacus Capital Calendar 2015: Eugene “The Dude” Soh is one of the top photographic artists in Singapore and has earned a well-deserved reputation for delivering humorous yet thought-provoking messages that narrate contemporary life and social issues in the modern day city state.

Eugene’s work is inherently humanistic, and his empathy for the common man, his challenges and foibles, resonates with his audience. Eugene’s parodies of living conditions in Singapore are both a tongue-in-cheek commentary on contemporary life and a raw exposé of the struggles facing people of all ages in the Lion city. Like Woody Allen, Eugene frequently appears in his own works, alongside friends, various relatives and the occasional by stander – delivering dead-pan satire while implying a deeper underlying message.

According to Art Consultant Audrey Phng, “Eugene Soh, or rather, the DUDE.SG – the art world moniker he has bequeathed on himself, is a force to be reckoned with. Under that seemingly docile and somewhat quirky demeanor lays a spark of brewing genius and bubbling eccentricity that underlines the making of a great artist”.